The video above is our new sponsorship idea in shoot. The idea is that the audience don't know her mistake until the end, when the dog food is shown along with the solution to her problems- the product. As a result of insufficient planning we only ended up with only two successful angles of the action after this shoot. The camera is also too far away and an unnecessary amount of space surrounds her and makes the action less obvious. This means the whole advert is incredibly boring and it won't grab the audiences attention and sell the product.
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